Melbourne Sports Museum Critiques

Sydney Olympics logo.

Designed by Michael Bryce, an architect and graphic designer who also designed the Brisbane Olympics logo 1992, The Australian swimming dolphins logo, logo for the wallabies rugby union, logo for 2007 cricket World cup and fashion brands such as Fendi and Valentino. 

Designed as a vector image in 1998.

The design has a flowing and vibrant mood. Vibrant through the colours red, yellow and blue. Which are all incorporated in the olympic rings. Flowing and smooth movement is expressed through the rough brush strokes and the thickness of the strokes. The thick and thinness of the lines make the logo easy to look at and the curves give texture. The logo is asymmetric having a strong sense of balance and even though the person in the picture looks like its running it has a sense of stability through lines and the proportion of the boomerang. There's a balance of heirachy within each element, there's no major focal point you seem to look at the word sydney first and then the imagery and colours, which are the most important in a logo, so this logo is easily recognised and remembered. There's a nice positive and negative space created but the image, around the boomerang and under the blue brush stroke creating a Sydney Opera House. 

Bold and flowing lines create a soothing movement through the design which is also reflected in the typeface. Thick and thin organic lines create the dimension. Mixture of cool and warm colours giving a vibrant contrast. The colours used in the image are taken from the Olympic rings having a nice balance of reflecting one another. The brush strokes give a grainy texture creating depth and form. The design is very open giving an illusion of space that isn't there. 

The design is abstract, because the logo has a strong sense of colour and line. Also having a feel of street art, the brush stroke used to represent the Opera House look like the they could have been done by a spray can. Also could have a slight feel of figurative art, because the logo is designed from real life objects.

The boomerangs and suggestions of sun and rocks together with the colors of the harbor beaches and the red of the desert evoke a landscape unique to Australia. The emblem represents the figure of an athlete, using typically Australian shapes and colours. The boomerangs and suggestions of sun and rocks, together with the colours of the harbour, beaches and red interior invoke the unique Australian landscape and its original inhabitants. The flash which transforms the silhouette of Sydney Opera House into a trail of smoke from an Olympic torch recalls the emblem of Sydney's Olympic candidature.

I like the simplicity of this design, I think it works well for its intention. It grabs peoples attention and is easily recognisable and remembered. I like how the every element has a meaning in the design, blue stroke representing the Opera house, Yellow arm representing running hold the torch which is a major element in the olympics, the red legs symbolising the a boomerang which is a strong element in Australian Aboriginal culture.   

Australian Open umbrella

Vector logo printing onto Nylon canopy. Designed in 2009.


Nice sense of positive and negative space, this designs simple by using the logo on the solid colour,clear and clean no messy in the background. The palette compliments the design, making the logo stand out. The heirachy is clearly the logo which is the purpose of the umbrella. The umbrella has a nice symmetric design. The scale of the logo is perfect if any smaller would not be recognisable and any bigger would over power the umbrella and be too in your face. The repetition of the logo goes well how its evenly spaced every second panel.  
The contrast of the bright logo against the blue adds emphasis to the logo. 


Strong and bold design expressed through solid blue colour and contrast between colours, blue agains orange looks great. Bright and vibrant colours to go with the theme of tennis in summer. Glossy texture created through dominant deep flat colours, giving a shiny effect.


Style could be action art, seeing as the image is in a movement position. 


The concept behind the design is to portray summer fun times at the tennis. Blue representing blue summer sky, the blue tennis courts which are played on at the open and blue is also used in the Australian flag. The sun behind the player pointing out that the Aus open is always in summer and its usually extremely hot their. 


Like the design its simple and clear, you look at the image from a distance and it's clear that its a tennis logo.